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12 Ways to Leverage Giving Data: A Ministry-First Approach to Generosity

Jesus's story of the widow's mite in Luke 21 shows us we can't classify generosity or faithfulness by the amount people give. However, historical giving patterns can serve as a remarkably accurate ministry health check. Giving data can provide cues to your givers' well-being and the challenges in their lives and, thus, how you can best serve them. In fact, this is the most ethical use of your giver's historical data.

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